Portrait of Venkateswarlu Avvaru
Venkateswarlu Avvaru, FCAFounder

Fractional CFO Advisory · Performance Accelerator

Reach your financial goals by design, not by panic.

Senior CFO leadership and the operating systems that turn your targets into profit, cash flow and returns above your cost of capital.

  • 30+ yearsin senior finance roles at global companies
  • Tyco, Delphi, Flextronics, Jabilamong former employers
  • Thailand, China, Singaporeinternational assignments

Profit is not cash flow. And growth is not value.

1 in 8companies sustains profitable growth over a decade while earning its cost of capital.

85%of the barriers are internal and manageable. That is where we work.

Source: Bain & Company, July 2016

Does this sound familiar?

  • The profit and loss statement looks healthy, but cash is always tight.
  • Financial information arrives too late, or nobody fully trusts it.
  • You spend too much time in the business and too little on it.
  • Results depend on a few heroic people rather than reliable systems.
  • You need CFO-level judgment, but a full-time hire is too costly or hard to retain.
  • Investors, lenders or auditors now expect more than your finance team can deliver.

What we do

Finance and performance, as one

Fractional CFO Advisory

Senior financial leadership, on a part-time, interim or project basis.

  • PlanBusiness plans, budgets, forecasts and profit management
  • See clearlyDashboards, benchmarking, product costing and customer profitability
  • Protect cashCash flow forecasting, working capital, banking and capital structure
  • Raise capitalFinancial models and investor preparation for angel, VC and PE funding
  • Do dealsDue diligence, deal structuring and post-acquisition integration
  • Stay in controlFinancial controls, contract reviews, audit liaison and tax and FEMA compliance

The Performance Accelerator

A structured programme that moves your business from reactive to proactive by building four systems with your team.

  • Clear processesEveryone knows what to do, when to do it and how success is measured.
  • Performance metricsLive dashboards and KPIs replace guesswork.
  • Defined responsibilitiesEvery role has clear ownership, authority and measurable outcomes.
  • Strong communicationRegular review rhythms keep teams aligned and decisions moving.

The result is a business that relies less on individual heroics, makes fewer costly errors and delivers its numbers more predictably.

Entering India?

We also help global companies choose the right entity, incorporate, structure pay and ESOPs, and set up finance teams, reporting and compliance.

Metrics we move

Every engagement starts with the numbers

We begin by agreeing which measures must improve, by how much and by when.

GoalExample measures
Higher profitGross margin, EBITDA, profit by product and customer
Stronger cashOperating cash flow, working capital, cash conversion cycle
Better returnsReturn on capital employed against cost of capital
Fewer surprisesForecast accuracy, budget variance, time to close the books
Higher productivityRevenue per employee, cost to serve

Three steps to get started

  1. Conversation

    A confidential 30-minute call about your business and financial goals.

  2. Profit-to-Cash Review

    A focused look at your numbers and systems to find the few changes that matter most.

  3. Engagement

    Fractional CFO support, the Performance Accelerator or both, with agreed targets and regular reviews.

Results and experience

“Your guidance and support helped us greatly upgrade and improve our finance function while closing a Series A financing, expanding our headcount from under 50 to over 250 employees, and successfully completing our first full audit with a Big 4 Accounting firm!”

Lucas Bianchi, CFACo-Founder & Director, Namaste Credit (Opendoors Fintech Pvt. Ltd.)
  • Series Afinancing closed
  • Under 50 to 250+employees
  • First Big 4 auditcompleted in full

Tyco Electronics · Delphi Automotive Systems · Flextronics Technologies · Jabil Circuit · Emulex Communications

Former employers of our founder, not clients.

Meet Venkateswarlu Avvaru, FCA

Finance and performance, as one.

Venkateswarlu is a rank-holding Chartered Accountant who has spent 30+ years in senior finance roles, including Financial Controller and Senior Vice President of Finance. He has served global companies across manufacturing and services, with assignments in Thailand, China and Singapore.

His training in PACE business acceleration and OKRs shapes the Performance Accelerator. He has also completed ICAI training in blockchain and works with modern dashboards and reporting tools.

Clients work directly with him, supported by experienced associates who keep service continuous.

The name Advaitartha joins two Sanskrit words: advaita, “not two”, and artha, “wealth and purpose”. It reflects how we work.

Which number needs to move in your business?

Tell us where you want to be in 12 months. In 30 minutes, you will get an experienced view on what to do next, whether or not we work together.

Client base

Trusted by leading organisations

  • Bellatrix Aerospace
  • Narayana Nethralaya
  • Namaste Credit
  • Resources Global Professionals
  • KnackForge Soft Solutions
  • Newbridge Business Centres
  • Valuepro
  • Galt
  • Vinyas
  • AP-ADE Park